Using mxAURA with ChatGPT and Claude
mxAURA is an MCP server. Connect it once and your assistant can read your hubs and pools, write articles in your brand, place and publish them, and compose email sequences that HubSpot sends.
Connect
Claude
- In Claude, open Settings, then Connectors, then Add custom connector.
- Name it mxAURA. Server URL:
https://mcp.mxaura.ai/mcp. - Click Connect, sign in to mxAURA, choose the account, and approve the permissions.
ChatGPT
- In ChatGPT, open Settings, then Connectors, then Create (developer mode, or a Business or Enterprise workspace).
- Name it mxAURA. URL:
https://mcp.mxaura.ai/mcp. Authentication: OAuth. Leave client ID and secret blank; ChatGPT registers itself. - Click Connect, sign in to mxAURA, choose the account, and approve the permissions.
Any other client
Use an API key instead: in mxAURA, Account, API, New key. Send it as Authorization: Bearer mxa_live_.... Keys carry only the permissions you give them.
What it can do
| Ask | Tools used |
|---|---|
| "What hubs do I have and how are they doing?" | list_hubs, get_hub_stats |
| "Draft an insights piece on X for the News hub" | list_content_types, compose_article, draft_article_with_ai, get_ai_job |
| "Place it in News and publish it Tuesday at 9" | place_article_in_hub, publish_article |
| "Write a three-email welcome sequence for the onboarding pool" | list_pools, generate_rows, preview_message |
| "Show me the campaign before anything goes out" | simulate_campaign (read-only) |
What it will not do without asking
- Publish. publish_article makes content public; the assistant confirms first.
- Send. mxAURA composes messages and writes them into HubSpot; HubSpot sends. enroll_contact starts a real sequence to a real person, so the assistant confirms first.
- Invent. Drafts are grounded in your positioning, brand kit and the material you give; links, figures and quotes that are not in your material are not written.
Permissions and control
- The connection is scoped: read or write, per area (articles, publishing, AI, pools, campaigns). The assistant only sees the tools its permissions allow.
- Every action shows in Activity in your account, attributed to the connection.
- AI drafting spends your account's AI budget, the same as in the app.
- Revoke at any time: Account, API (keys) or Account, Connections (OAuth grants). Revoking takes effect immediately.
For developers
Transport: MCP over HTTPS at https://mcp.mxaura.ai/mcp. Auth: OAuth 2.1 with dynamic client registration (https://auth.mxaura.ai/.well-known/oauth-authorization-server) or an API key. The same operations are available as a REST API with OpenAPI at https://api.mxaura.ai/v1/openapi.json.
Questions: support@mxaura.ai.